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R O E L A N D   V A N H E E S B E K E

Art & Design                            

DRD4-7R

Together with the class of Reclamevormgeving BA2 in Sint Lucas Antwerpen, we released DRD4-7R, the creative coffee. We blended the tools of creative people such as Arpais Dubois, Bart Peeters and Erik Desombere into a fine dust. We infused delicious coffee beans with our creative dust and the result was DRD4-7R, a coffee which is named after the creative gene in human DNA. My part of the assignment was the art directing - the design of the visuals, logo and posters.

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